Right Brain Creative is a U.S. based consulting, product design, and product development firm with a globally connected team across North America, Asia, and Europe. We help customers align product requirements, engineering, sourcing, and execution while providing access to manufacturing capability outside China — to support growth, reduce risk, and improve supply chain flexibility.
RBC is a team of experienced practitioners, not theorists. Our principals have held executive roles in engineering, operations, supply chain, and business development at leading lighting companies including RAB Lighting, LEDVANCE, Osram, and MaxLite. We don't consult from the sidelines — we work alongside your team with hands-on experience in the same challenges you face every day.

Founder, Principal & CEO. 30+ years of experience including 24 years in lighting. Former roles at RAB Lighting, MaxLite, Leviton, iLight Technologies, and Lamina Lighting. Executive leadership across Engineering, Supply Chain, Operations, and Sourcing.

VP Product Development. 40+ years of experience in indoor and outdoor lighting product design. UL subject matter expert. 20+ years at RAB Lighting as VP of Engineering and Principal Designer. Recipient of multiple Design Innovation Awards and 100+ patents.

VP Business Development. 15+ years driving sales growth, channel development, and market expansion across electrical distribution. 10+ years at RAB Lighting in regional sales leadership. Expertise in lighting fixtures, controls, and energy-efficient solutions.

COO. 26+ years of experience in the electronics and lighting industry. Former roles at LEDVANCE, Osram, Skywin, and Siemens. Senior leadership across Supply Chain, Operations, Logistics, Project Management, and Sourcing.

Business Development Manager. 20+ years of experience including 16 years in lighting. Former role at RAB Lighting — Global Marketing, Eurasia. Senior roles in Supply Chain, Project Management, Operations, and Sourcing.